Philadelphia, PA – September 15, 2015 – Today, Essity, the producer of the Tork® brand of Away-from-Home professional hygiene products, announced that the Tork Xpressnap Image Napkin Dispensing Systems won two awards at the 2015 International Design Excellence Awards (IDEA), one of the world’s most prestigious design competitions. The design of the newly launched, high-end napkin dispensers won a Silver IDEA award from the Industrial Designers Society of America (IDSA) and the IDSA IDEA People’s Choice Award as a result of an online public vote. Xpressnap Image was one of just 81 winning designs out of more than 1,700 submissions worldwide.
The Xpressnap Image line was created to provide a high-quality tabletop napkin dispensing option that is both functional and aesthetically beautiful for upscale foodservice establishments. The new line, launched in North America earlier this year, is made of premium materials and available in two styles – sleek aluminum and genuine walnut – with traditional and café sizes available for both.
“We are extremely honored to receive these awards recognizing the outstanding design of our Xpressnap Image line,” said Suzanne Cohen, Foodservice Marketing Director with Essity’s North American Away From Home Professional Hygiene business. “Through Essity-conducted research we know that design and environment play a huge role in a customer’s perception of a space and overall satisfaction with their dining experience. To help our customers better meet that demand, we created this upscale line that incorporates a beautiful design with a best-in-class product.”
Made to seamlessly blend in with modern décor, the dispensers maintain the well-known One Napkin, Every Time™ technology used in all Xpressnap dispenser lines. By only allowing customers to touch and take one napkin at a time, the dispensers reduce napkin usage by up to 25 percent* when compared to traditional dispensers – saving restaurants time and money.
Beyond the dispensers themselves, the Xpressnap Image collection also features new Tork Premium Extra Soft Xpressnap dispenser napkins that incorporate six elegant white print leaf designs throughout each napkin sleeve.
In addition to the IDEA awards, both styles of the product also received prestigious Red Dot Design Awards in 2014 for quality design and were recognized as a winner of the Foodservice Equipment Reports 2015 Tabletop awards.
For More Information
Contact Angie Gassett, Weber Shandwick at AGassett@webershandwick.com or (952) 346-6210.
The Tork brand offers professional hygiene products and services to customers ranging from restaurants and healthcare facilities to offices, schools and industries. Products include dispensers, paper towels, toilet tissue, soap, napkins, and industrial and kitchen wipers. Through expertise in hygiene, functional design and sustainability, Tork has become a market leader. Tork is a global brand of Essity, and a committed partner to customers in over 80 countries. To keep up with the latest Tork news and innovations, please visit: torkusa.com or tork.ca.
Essity is a leading global hygiene and health company that develops, produces and sells Personal Care (Baby Care, Feminine Care, Incontinence Products and Medical Solutions), Consumer Tissue and Professional Hygiene products and solutions. More information at www.essity.com.
Essity delivers sustainable solutions with added value for our customers from safe, resource efficient and environmentally sound sourcing, production and development. Recent third party accreditations for the Essity sustainability work include Dow Jones Sustainability Index 2013, the WWF Environmental Paper Company Index 2013, and Ethisphere – World’s Most Ethical Companies 2014.