SCA Adds Finishing Touches to Service Excellence Center Expansion; Unveils Recycled Art Project
Employees donate used clothes, Wisconsin artist creates mural for Evergreen Auditorium
PHILADELPHIA—SCA, a global hygiene and paper company with regional operations in the Fox Valley, today unveiled artwork created to commemorate the completion of its Service Excellence Center expansion. Earlier this year SCA added employee offices, a theater-style auditorium that accommodates 85 people and a formal reception space to its facility, located at 1451 McMahon Drive in the Town of Menasha, Wis.
The Service Excellence Center (SEC) serves as a living laboratory for the company’s environmental initiatives and pilot conservation projects. To that end, the 25-foot-wide by 12-foot-tall mural used to celebrate the expansion reflects on SCA’s eco-friendly practices, and is composed of clothing donated by employees and recycled paper fiber from the company’s Menasha paper mill. SCA commissioned artist Sally DuBack, a Mequon, Wis.-based papermaker with more than 25 years of experience, to create the artwork.
“Sally’s creation is a beautiful visual representation of SCA’s commitment to sustainability,” said Mark Phiscator, vice president of engineering and maintenance. “Our green efforts extend from processes at the mill to schools through our environmental education grants and now into the décor of the building. We’re thrilled with the final product and excited for our employees to see what their clothing donations turned into.”
Over a three-month time period DuBack sorted through the donated clothing, ground selected portions into rag paper pulp and created 24 sculptural pieces. Each piece was sealed with a water-based varnish, accented with a metallic acrylic finish and organized to create the mural.
“When I first saw the wall that would house the sculpture, I envisioned a flow of organic shapes that would bring warmth and softness into the space to evoke a feeling of nature and movement,” explained DuBack. “The SEC mural is an abstract representation of movements, shapes and colors found in nature — like the movement of birds in flight, tree movements in the breeze, cloud formations and movement of water.”
Clothing collected but not used in the mural will be donated to Harbor House, a non-profit organization in Appleton, Wis., that offers shelter and crisis services to women and children hurt by domestic abuse.
DuBack’s sculptures can also be found at Menasha Corporation (Neenah), Society Insurance (Fond du Lac), Charles Gordon Architects (Buffalo, NY), Orbis Corporation (Oconomowoc) and St. Luke’s Hospital (Milwaukee). Additional work by the artist is available to view at www.sallyduback.com.
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